Audience planning
Find your first audience.
Turn “this is for everyone” into a focused, useful audience brief.
Read the guideThe resource room
Make your next move a thoughtful one.
Practical reading for the stretch between making a movie and bringing it to market. Start with the question you are working through right now.
Release readiness
Give your movie a clear introduction.
The screener, synopsis, artwork, and rights notes that make a project easier to evaluate.
Read the guideCommercial clarity
Know what “shared success” means.
Six questions to understand before committing to a revenue-share release.
Read the guideA useful first step
Find your starting point.
Different stories need different routes. Choose your format for a few practical release-planning prompts.
Planning guidance, not a distribution commitment or earnings forecast.
FEATURE / YOUR FIRST MOVES
Start with the people, not every platform.
- Write one sentence describing the audience most likely to care about this story.
- Prepare a compelling trailer, clear genre positioning, and a distinct key image.
- Map an appropriate paid digital release around existing commitments and territory rights.
Ready to turn preparation into a conversation?
Tell us what you’ve made, who it is for, and where you want it to go.